Starting A Home Business: Step 3
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
THE WINNING ADVANTAGE eZINE
Thursday, April 7, 2005
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Published by Earl Savage
ES World Marketing
http://www.esworldmarketing.com/blog/ezine/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Privacy Policy:
You are receiving this publication because you subscribed to it.
Our subscriber list is confidential and we respect your privacy.
If you wish to unsubscribe, the directions for doing so can be
found at the end of this issue.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
In This Issue:
-----------------
1. Message from the Editor
2. Feature Article - "Starting A Home Business: Step 3"
by Ken Leonard Jr
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Dear Reader,
Thanks and WELCOME!
As always, I hope you'll enjoy and profit from reading "The Winning AdVantage".
Please feel free to post your comments at the bottom of this blog post. I am here
to help and welcome any help or advice you may offer.
Cordially yours,
Earl Savage, Publisher
The Winning AdVantage eZine
winning@esworldmarketing.com
P.S. If you like this ezine, please forward it to your friends, downline, upline, etc.
If you have ideas for improving it, please let me know. I'd love to hear from you.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Feature Article
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Starting A Home Business: Step 3
Copyright © 2005 Ken Leonard Jr
KLJ Online
http://kenleonardjr.com/
The last two parts of this series took you through creating your
home business and setting up your professional internet marketing
tools. Now it's time to figure out what to sell and how to sell
it online.
(In case you missed it, you can read Step 2 here...)
http://kenleonardjr.com/step2
Before you decide on a product to sell online, figure out which
kind of home business you want to create. Some people make a
living selling digital or print infoproducts on the internet,
much like the ones you've seen on TV informercials late at night.
Others deal in hard goods like you would purchase from your local
retail store. Some people promote business opportunities through
network marketing programs.
Promoting a home business opportunity usually involves selling or
consuming a product or service while you are actively recruiting
new reps to do the same thing. The big advantage to network
programs is that the marketing system is designed to be simple
and easy to duplicate for a newcomer to home business. The
downside of many network marketing programs lies in the product
or service that the opportunity is based on.
Some programs don't seem to have a product at all. The reps are
just selling the opportunity itself. If you look hard enough, you
will find one of the few network programs that have a quality
product that you can profit from with direct sales. This type of
company is always your best choice when considering a home
business opportunity. A perfect example of such a company and
network program can be found here:
http://ffsi.eliteteamfreedom.com
Marketing infoproducts on the internet is another option to
consider for your home business. Many people want specific
information from the internet and are willing to pay for it.
Infoproduct entrepreneurs create their own in house products as
well as selling other companies' products as an affiliate
partner. In the age of multimedia and computers, this type of
product can be sold in many different forms, from downloadable
digital ebooks and reports, print books and manuals, to audio
courses on CD and video courses on DVD. Overhead costs for an
infoproduct business can be very low, which makes it so
appealing.
Another option for your home business would be to deal in hard
goods sold on the internet. Many people make a good living
selling physical products on internet auction sites like eBay.
Others sell products on websites at retail price that they have
purchased from a wholesaler or importer. You can have a small
warehouse or use a spare bedroom to store inventory that you ship
yourself, or you can use a drop shipper.
Drop shipping eliminates the need to keep a physical inventory.
The drop shipper will process and ship an order for you after a
sale is made. The packaging even looks like it came directly from
your company. A useful resource for finding drop shippers that
deal with many different kinds of products can be found here:
http://dropship.for-your-biz.com
Once you are sure of the marketing method your business will
operate with it's time to find a product to sell that will be in
demand and profitable. If you already know what kind of products
or service you want to sell online, you first have to check the
demand and competition for related products.
Keyword and advertising research will show you what people are
looking for online (related to your product idea) and more
importantly, tell you if they are willing to pay enough to make
it profitable. Using a keyword research tool will give you a look
at what people are looking for online. If a person searches on
Google using the keyword phrase "pet gifts", they have a desire
for pet gifts. Keyword research will show you how many people
searched on any keyword phrase over the last month. If people are
performing a lot of searches for your specific keyword phrase,
you may have a winner.
Advertising research for the same keyword phrase will show you if
those searchers are willing to pay for a product or information
on the subject. Monitoring the major pay per click search engines
is a good way to gauge activity for a specific keyword. If you
find many ads from Google AdWords or Overture targeted to that
keyword, chances are good that there is money to be made with
that keyword.
Doing this research manually will take a huge amount of time. If
you value your time highly (which you should), automate your
keyword research and ad research as much as you can. There is a
good free keyword research tool that will help you available
here: http://www.goodkeywords.com Doing ad research can be even
more time consuming. A good solution that automatically (and
quickly) researches any keyword phrase while it does ad research
for that keyword at the same time can be found here:
http://marketresearch.for-your-biz.com
As you can imagine, a tool like this will be a huge time saver,
especially when you have to research 20, 30 or even 50 keyword
phrases until you find a winner.
When you have found a profitable keyword phrase related to your
product idea, it's time to set up your lead capture system and
sales page to test it out.
Step 5 of this series will cover all of that, while teaching you
the most effective way to sell your product. This sales system
will be totally automated, so once you set it up, you just feed
it targeted prospects and perform occasional fine tuning to your
sales page. Creating and fine tuning the sales page is coming up
next in Step 4.
---------------------------------------------------------------------
Home Business Success Coaching
Ken Leonard Jr. publishes New Marketer Ezine
weekly. Get the advice and direction you need
so you can make a living working from home.
If you are serious, see what others are saying
about New Marketer here...
http://www.kenleonardjr.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
That's all for this time - thanks for reading!
To contact us, winning@esworldmarketing.com
Your success is our success!
(c) 2001-2005 ES World Marketing
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> OUR MISSION
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
We, at The Winning AdVantage, are devoted to helping our subscribers
develop their marketing skills and promote their home-based Internet
marketing businesses and affiliate opportunities. This publication
features tips, techniques and how-to articles on such topics as ad copy
writing, finding good FRËË or inexpensive places to post ads, finding the
best available resources, and other issues related to making money on
the Internet. The Winning AdVantage eZine is dedicated to the
enhancement of your home-based Internet marketing business success.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Subscribe & Un-subscribe Instructions
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To subscribe or unsubscribe, visit our Web site at:
http://www.esworldmarketing.com/blog/ezine/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
***************************************************************
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
THE WINNING ADVANTAGE eZINE
Thursday, April 7, 2005
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
The Winning AdVantage eZine is dedicated to the enhancement of your
Home-based Internet Marketing Business Success.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Home-based Internet Marketing Business Success.
Published by Earl Savage
ES World Marketing
http://www.esworldmarketing.com/blog/ezine/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Privacy Policy:
You are receiving this publication because you subscribed to it.
Our subscriber list is confidential and we respect your privacy.
If you wish to unsubscribe, the directions for doing so can be
found at the end of this issue.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
In This Issue:
-----------------
1. Message from the Editor
2. Feature Article - "Starting A Home Business: Step 3"
by Ken Leonard Jr
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Dear Reader,
Thanks and WELCOME!
As always, I hope you'll enjoy and profit from reading "The Winning AdVantage".
Please feel free to post your comments at the bottom of this blog post. I am here
to help and welcome any help or advice you may offer.
Cordially yours,
Earl Savage, Publisher
The Winning AdVantage eZine
winning@esworldmarketing.com
P.S. If you like this ezine, please forward it to your friends, downline, upline, etc.
If you have ideas for improving it, please let me know. I'd love to hear from you.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Feature Article
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Starting A Home Business: Step 3
Copyright © 2005 Ken Leonard Jr
KLJ Online
http://kenleonardjr.com/
The last two parts of this series took you through creating your
home business and setting up your professional internet marketing
tools. Now it's time to figure out what to sell and how to sell
it online.
(In case you missed it, you can read Step 2 here...)
http://kenleonardjr.com/step2
Before you decide on a product to sell online, figure out which
kind of home business you want to create. Some people make a
living selling digital or print infoproducts on the internet,
much like the ones you've seen on TV informercials late at night.
Others deal in hard goods like you would purchase from your local
retail store. Some people promote business opportunities through
network marketing programs.
Promoting a home business opportunity usually involves selling or
consuming a product or service while you are actively recruiting
new reps to do the same thing. The big advantage to network
programs is that the marketing system is designed to be simple
and easy to duplicate for a newcomer to home business. The
downside of many network marketing programs lies in the product
or service that the opportunity is based on.
Some programs don't seem to have a product at all. The reps are
just selling the opportunity itself. If you look hard enough, you
will find one of the few network programs that have a quality
product that you can profit from with direct sales. This type of
company is always your best choice when considering a home
business opportunity. A perfect example of such a company and
network program can be found here:
http://ffsi.eliteteamfreedom.com
Marketing infoproducts on the internet is another option to
consider for your home business. Many people want specific
information from the internet and are willing to pay for it.
Infoproduct entrepreneurs create their own in house products as
well as selling other companies' products as an affiliate
partner. In the age of multimedia and computers, this type of
product can be sold in many different forms, from downloadable
digital ebooks and reports, print books and manuals, to audio
courses on CD and video courses on DVD. Overhead costs for an
infoproduct business can be very low, which makes it so
appealing.
Another option for your home business would be to deal in hard
goods sold on the internet. Many people make a good living
selling physical products on internet auction sites like eBay.
Others sell products on websites at retail price that they have
purchased from a wholesaler or importer. You can have a small
warehouse or use a spare bedroom to store inventory that you ship
yourself, or you can use a drop shipper.
Drop shipping eliminates the need to keep a physical inventory.
The drop shipper will process and ship an order for you after a
sale is made. The packaging even looks like it came directly from
your company. A useful resource for finding drop shippers that
deal with many different kinds of products can be found here:
http://dropship.for-your-biz.com
Once you are sure of the marketing method your business will
operate with it's time to find a product to sell that will be in
demand and profitable. If you already know what kind of products
or service you want to sell online, you first have to check the
demand and competition for related products.
Keyword and advertising research will show you what people are
looking for online (related to your product idea) and more
importantly, tell you if they are willing to pay enough to make
it profitable. Using a keyword research tool will give you a look
at what people are looking for online. If a person searches on
Google using the keyword phrase "pet gifts", they have a desire
for pet gifts. Keyword research will show you how many people
searched on any keyword phrase over the last month. If people are
performing a lot of searches for your specific keyword phrase,
you may have a winner.
Advertising research for the same keyword phrase will show you if
those searchers are willing to pay for a product or information
on the subject. Monitoring the major pay per click search engines
is a good way to gauge activity for a specific keyword. If you
find many ads from Google AdWords or Overture targeted to that
keyword, chances are good that there is money to be made with
that keyword.
Doing this research manually will take a huge amount of time. If
you value your time highly (which you should), automate your
keyword research and ad research as much as you can. There is a
good free keyword research tool that will help you available
here: http://www.goodkeywords.com Doing ad research can be even
more time consuming. A good solution that automatically (and
quickly) researches any keyword phrase while it does ad research
for that keyword at the same time can be found here:
http://marketresearch.for-your-biz.com
As you can imagine, a tool like this will be a huge time saver,
especially when you have to research 20, 30 or even 50 keyword
phrases until you find a winner.
When you have found a profitable keyword phrase related to your
product idea, it's time to set up your lead capture system and
sales page to test it out.
Step 5 of this series will cover all of that, while teaching you
the most effective way to sell your product. This sales system
will be totally automated, so once you set it up, you just feed
it targeted prospects and perform occasional fine tuning to your
sales page. Creating and fine tuning the sales page is coming up
next in Step 4.
---------------------------------------------------------------------
Home Business Success Coaching
Ken Leonard Jr. publishes New Marketer Ezine
weekly. Get the advice and direction you need
so you can make a living working from home.
If you are serious, see what others are saying
about New Marketer here...
http://www.kenleonardjr.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«»
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~That's all for this time - thanks for reading!
To contact us, winning@esworldmarketing.com
Your success is our success!
(c) 2001-2005 ES World Marketing
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> OUR MISSION
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
We, at The Winning AdVantage, are devoted to helping our subscribers
develop their marketing skills and promote their home-based Internet
marketing businesses and affiliate opportunities. This publication
features tips, techniques and how-to articles on such topics as ad copy
writing, finding good FRËË or inexpensive places to post ads, finding the
best available resources, and other issues related to making money on
the Internet. The Winning AdVantage eZine is dedicated to the
enhancement of your home-based Internet marketing business success.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Subscribe & Un-subscribe Instructions
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To subscribe or unsubscribe, visit our Web site at:
http://www.esworldmarketing.com/blog/ezine/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
***************************************************************
Copyright 2001-2005 The Winning AdVantage Ezine All rights reserved
The Winning AdVantage is a publication of ES World Marketing.
The Winning AdVantage is a publication of ES World Marketing.
posted by The Winning AdVantage eZine at 4/07/2005 09:07:00 AM
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